Frukostfrallan

Frukostfrallan

SPECIFICATIONS FROM CLIENT

– What they do:

We sell breakfast sandwiches to city travelers in the underground.

– Attributes to communicate:

#1 – Simple and easy accessible
#2 – Healthy, modern
#3 – Quality, personal service

– Target Audience:

Our typical customers are young stressed hard-working professionals but our products applies to any person.
“Frukostfrallan” in English means “Breakfast sandwich”.
We need to have a symbol in the logo showing a sandwich (illustrated in some nice way)

– Color Preferences:

Suggestions for colors: green, yellow, red, orange, maybe not all of them…
Colorful/”fast-food”/lively/appealing/tasty etc…

– Additional Information:

  • Client Frukostfrallan
  • Date September 22, 2010
  • Tags Branding, Print